Audi India has confirmed that it will increase prices across its entire vehicle range by 2 percent. The price revision, effective from 15 May 2025, comes as a result of rising input costs and unfavorable exchange rates. As expected, this means that buying an Audi is about to get slightly more expensive, no matter which model you’re looking at.
Reason
This move isn’t a surprise. Audi, like many other manufacturers, has been grappling with global economic pressures. Increased manufacturing and logistics costs, coupled with a volatile currency exchange environment, have pushed the company to adjust prices. The brand clarified that this decision was made only after a thorough review of rising input costs and fluctuations in forex rates.
Models
Audi’s Indian portfolio is quite extensive, covering sedans, SUVs, performance cars, and electric vehicles. Here’s the full list of models that will be affected by the hike:
- A4
- A6
- Q3
- Q3 Sportback
- Q5
- Q7
- Q8
- S5 Sportback
- RS Q8
- Q8 e-tron
- Q8 Sportback e-tron
- e-tron GT
- RS e-tron GT
Each of these models will see a 2 percent price increase, though the exact amount will vary depending on the variant and existing price tag.
Impact
Since Audi caters to the premium and luxury segment, even a 2 percent hike translates to a sizable jump in rupee value. For instance, on a car that currently costs Rs. 70 lakh, the increase will be Rs. 1.4 lakh. For flagship models like the RS Q8 or the e-tron GT, the difference could easily exceed Rs. 3-4 lakh.
This hike is across the board, so no model or fuel type is being spared — whether it’s petrol, diesel, or electric. The upcoming updated pricing chart will be shared with dealerships in the coming week.
Timing
The new prices will officially come into effect from 15 May 2025. That means potential buyers still have a short window to grab an Audi at current prices. If you’ve been eyeing an Audi, now might be the best time to get behind the wheel before prices jump.
Dealers are expected to start offering the updated price lists once Audi India finalizes them next week. Until then, the pre-hike prices remain valid — making early May the ideal time to lock in your purchase.
Outlook
Audi’s price revision is part of a larger industry trend. Other luxury carmakers like BMW and Mercedes-Benz have also revised prices in recent months for similar reasons. While these hikes can’t be avoided, automakers are still offering seasonal deals and finance plans to soften the impact.
Audi India has shown strong momentum in the premium EV and SUV space, and despite the price bump, demand is likely to remain steady thanks to a loyal customer base and growing luxury appetite in the Indian market.
FAQs
Why is Audi increasing prices?
Due to rising input costs and exchange rates.
When does the price hike start?
From 15 May 2025.
How much is the price hike?
A uniform 2 percent across all models.
Which Audi models are affected?
All models, including EVs and performance cars.
Can I still buy at current prices?
Yes, until 14 May 2025.
